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BMW M cars have long been recognized as the epitome of high performance and refinement. Building on BMW Motorsport's racing heritage, the long-awaited M3 is born of a tradition of innovative technology, sophisticated engineering and the determination to create one of the most exciting automobiles ever offered to driving enthusiasts.
The new BMW M Series can be best summed up in three words: Power. Precision. Passion. Its return has been anxiously anticipated by both the automotive press and enthusiasts. Roaring onto speedways in 2001, the M Series have given enthusiasts another BMW to love... and opponents another BMW to chase.
BMW M3 was originally developed by BMW's racing department. BMW M cars reflect the synergy between BMW's racing heritage and production models built for daily use. As a result, the M3's motorsport successes and the numerous European and World Championship titles can now be enjoyed as a production car, available as coupe or sedan.
BMW believes a driver should be confident and a fully functioning part of the automobile. And to make the driving experience as rewarding as possible, the M3 is designed so that controls, gauges and information panels are positioned to become an extension of the driver's arms, legs and eyes. As a result the driver's skills are optimized; instincts and reflexes are used to their fullest advantage.
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